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digital marketing

Hiring Digital Marketing Agency in Recession (PART 3)

James Mitchell/

In the previous part, we discussed how you should focus on the ROI instead of looking at the investment in digital marketing at face value. Similarly, we also covered how digital marketing companies are struggling themselves in this recession to stay afloat; you should find someone whose infrastructure and operations are sustainable. If you didn’t …

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digital marketing

Hiring Digital Marketing Agency in Recession (PART 2)

James Mitchell/

In the previous part, we discussed how business owners should clearly define their budget even before hiring the best digital marketing company. If not, underspending or overspending can cascade to cast big losses. If you didn’t read it, please give it a quick read: Hiring Digital Marketing Agency in Recession (PART 1) Here are two …

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digital marketing

Hiring Digital Marketing Agency In Recession (Part 1)

James Mitchell/

With the dust settling now, it’s getting clearer: We’re in this for a long haul. There’s no going back to the “old normal”. COVID-19 will be here for a foreseeable future And this is dawning on the business owners who earlier responded with panic and fear when the pandemic started and countries were shutting. They …

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digital marketing company

7 Reasons Why Your Site’s Google Traffic Has Crashed (PART 7)

James Mitchell/

Search Engine Optimization has come a long, long way. From Big Daddy and Panda to Penguin, Hummingbird, RankBrain, and BERT – there have been countless major Google algorithm updates to date. In that course, a lot of techniques and practices have run out of their time. Unfortunately, so many webmasters, marketers, and business owners still …

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seo company

7 Reasons Why Your Site’s Google Traffic Has Crashed (Part 6)

James Mitchell/

Usually, Google would push away your website into oblivion for being poor or lacking the necessary element to rank higher for relevant keywords. However, in other cases, the search engine might go out of its way to penalize your website for breaking the fourth wall. This penalty could be automatic or manual. This could the …

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digital marketing service

7 Reasons Why Your Site’s Google Traffic Has Crashed (PART 5)

James Mitchell/

The scope of SEO is too wide. It’s equally about what you don’t do, as to what you do. And this is what this post discusses… how it might not exactly be you but your competitors who may have managed to outdo you. In case if you didn’t read the fourth part of this 7-part …

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digital marketing

7 Reasons Why Your Site’s Google Traffic Has Crashed (PART 3)

James Mitchell/

Link building is one of the most important search ranking factors. But then it’s much more than just about getting backlinks from any domain on the web. There are many dynamics to it. Was it that easy, why do you think top digital agencies in India and around the world employ link building specialists?! Just as …

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web design

7 Reasons Why Your Site’s Google Traffic Has Crashed (PART 2)

James Mitchell/

There are many reasons why one’s site may be seeing a decline in Google traffic. Some of these “reasons” are too common. Poor quality content is one of those common reasons. Btw, in the previous part of this 7-post series, we touched how technical elements in the backend of your site can be playing a …

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digital marketing company

7 Reasons Why Your Site’s Google Traffic Has Crashed (Part 1)

James Mitchell/

It was going well. Not incredible – but well. Your website was getting a decent amount of organic traffic from Google. But then one day you woke up, logged in on Analytics, and found your Google traffic has crashed. Impressions are down; clicks are even worse. Your content is now ranking for fewer keywords. The …

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digital marketing

How to Build Backlinks? (A Kickass Guide Part 5)

James Mitchell/

There are many elements to link building. In this 5-post series, we covered some of the highly effective ways of how you can get backlinks for your website. If you haven’t read them already, check them out here: How to Build Backlink? (A Kickass Guide Part 4) How to Build Backlink? (A Kickass Guide Part …

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